Kitsap, WA (Bremerton)
The logo turned out to be my favorite, because of its simplicity of intertwining letters. Hide Description –
Dance crews all around Washington were branding themselves with the help of a logomark that represents their crew as a whole. We've opted out of it for a long time, because it didn't feel necessary until we decided to have one for our 10 year anniversary.
The idea behind designing this mark is that it should be able to match the personality of each individual: not too much in one way and not too much in another way. A neutral, yet contemporary look that could be used for anything.
Intertwining the letter forms together as "threads" felt like the best answer that represents our overall style. We also created a couple versions using the same structure so that we can have fun with it.
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This project was made possible through Boogie Down Bremerton.
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